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competitor analysis Archive

How to give your website a health check – series wrap-up

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In this blog post series I’ve shown you how you can give your website a health check. With the global economy in the shape it’s currently in, and with more and more companies being forced to move online in order to survive, it’s never been more important to have a website that is fully optimised …
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Why you should run a regular competitor analysis

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In this first feature post in the series, I show you how and why you should run a regular digital competitor analysis. What is a digital competitor analysis? A digital competitor analysis is a study of your direct and indirect competitors’ websites and other digital channels.  HubSpot defines it as: “A strategy where you identify …
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How to give your website a boost with a health check

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The global economy is on a knife-edge. Businesses are closing at an unprecedented rate. And in light of repeated lockdowns and a shift towards remote working, the ones that remain are being forced to adapt to a digital approach in order to survive in these turbulent times. According to Mastercard, in May of this year …
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